The 100% Hotel Show organized its first very successful “The Hotel Design Workshop” in Santorini on April 11th, with Aqua Vista Hotels being the exclusive Hospitality Sponsor.  Aimed at hoteliers, the seminars were presented by expert speakers who focused on the significance of creating a unique hotel concept that promotes the destination itself as part of the overall guest experience.

A panel of industry professionals took part in the workshop to share their know-how and to outline the four basic categories of a hotel’s successful development. The first session introduced the importance of having a clear idea of the hotel Concept, while the second highlighted the design approach. Thirdly, attention was paid to the gastronomy experience and finally to the relevance of the concept in terms of sales. A large number of hoteliers and tourism specialists followed the suggestions of the speakers with great interest about ways of enhancing the local aspects of the area, whether that concerns the typical architecture or the gastronomy of the Cyclades. The attendees had the opportunity to listen carefully to the thoughts and conclusions of the speakers and to engage in the fruitful dialogue which ensued.

Mrs Sophia Matzourani, Business Development Manager of Aqua Vista Hotels, commented on the workshop: “The development of tourism and promoting Greece as a world class destination coincides exactly with the objectives of Aqua Vista Hotels. The creation of units with their own unique identity for an unforgettable experience is the basis of our philosophy. In that context, we naturally fully support initiatives such as this workshop, which aims at further developing Greek tourism and offering industry professionals invaluable information and training”.